Knowledge Base

Web To Print? How Much YOU ARE PAYING and FOR WHAT?

As a personal passion, I offer free consultancy to any and many printing companies looking for information on web to print technology. I help them identify and implement the right solutions for their needs.

Read More

Web To Print Do You Really Need an Online Editor?

Instead of understanding the function of printing companies and what their clients expect from web to print storefront, whatever is already developed, gets sold forcefully.

Read More

SPEAK OUT! What's the Confusion around Web to Print?

Slowly and gradually offset as well as digital printing companies are realising the importance of web to print and understanding that online printing must become a part of their standard offering.

Read More

Web to Print – What Are We Loosing? If Not Gaining!

In the previous article “Who Moved My Print? Digital First in Printing Industry!” We discussed about the threat coming our way due to the online printing / digital way of ordering prints.

Read More

Who Moved My Print? Digital First in Printing Industry!

Digital is disrupting every industry. The way we undertake and promote our printing businesses online is changing fast.

Read More

What Worries the Printer Most While Implementing Web to Print Solutions? Technology or Investment?

Adaptability of web to print solutions (W2P) for setting up online printing shops is still low even after many years of its introduction.
 

Read More

Print Marketplace: Are We Trying To Encourage Print Or Kill Margins That We Earn On Printing?

The term marketplace is commonly used for a web-based module where any vendor can register and start offering their products.
 

Read More

Web to Print – The Unbelievably Amazing Results it Can Produce!
 

During one of the consultation sessions with a giant printing house providing multiple printing solutions in India, the owner gave me some valuable insights.

Read More

What's Selling? Printing, or Just Web to Print Solutions?

Technology jargon and buzz words like Online Printing, Print On Demand, Web to Print, W2P, Digital Short Run Printing, Online Storefront, Online Design Tools, Online Ordering Systems, Online Proofing, Digital Asset Management, etc.

Read More

Tried to Order Prints Online Yet?
 

We often say that experience is the best teacher. For some subjects, merely relying on books or seeking clarification from experts is not enough. An example of this is Web to Print (W2P).
 

Read More

Die-Cut Cards and Web to Print Solutions
 

In the previous post ‘Offering Innovative Print Product Using Web to Print’, we covered the basics on how you can encourage more prints by offering innovative print ideas and collateral.
 

Read More

Skill Required for Web to Print Solution – Technology or Digital Marketing?
 

While implementing web to print (W2P), printing companies focus on setting up dedicated teams of technologists and digital marketing executives. They often overlook their regular sales teams, which are actually responsible for business development.
 

Read More

Offering Innovative Print Products Using Web To Print
 

Digital printing has revolutionised the printing industry, bringing about some positive changes in the print ordering patterns. It encourages more and more people to opt for printing, as they can now print lower volumes, unlike earlier, when offset printing was the only method.

Read More

Multi-Location Printing and Web to Print: From Corporate Printing to Multi-location

When it comes to implementation of Web to Print (W2P) technology, printing companies usually take a myopic view, considering it as purely an avenue for new business generation.
 
 
 

Read More

(W2P) Web to Print? (M2P) Mobile to Print? Where will the client really print?
 

It was back in 2008. While participating in Drupa (the largest printing equipment exhibition in the world) in Germany, that we first heard about “Web To Print”. It was a buzzword.

Read More

View All Features